The ever-growing numbers of hi-tech devices and their constant evolution is a depiction of how much we depend on them in our day-to-day lives. From washing clothes to keeping our food fresh, to keeping our house secure, we need a host of different devices to achieve our means. In fact, everything we wish to do from the moment we wake up to the time we go to bed, we are using one or the other device.
Progressive organizations around the world seem obsessed by Artificial Intelligence (AI). They believe that it’s AI that is the key to achieve Super Intelligent Enterprises of the future. But before that, let’s consider the ‘Law of Accelerating Returns’, as described by Ray Kurzweil, a renowned futurist.
Businesses are increasingly turning towards big data and analytics to achieve competitiveness in terms of quality and output. As better insights help businesses to innovate as well as enhance client experience and detect irregularities in processes, the focus can be shifted to critical factors such as Marketing and R&D.
The world has changed considerably since the launch of the first internet browser three decades ago, and so has the Web (aka Word Wide Web) itself. The ever-increasing numbers of Internet users around the world have been the driving the development of the Web, which is the most common way of accessing information over the Internet.
The emergence of e-commerce has already revolutionized the B2C landscape. It has left the retailers with no choice but to restructure their existing business model. Consumer- goods industries such as grocery, apparel and personal care are being steadily moving towards the online mode of selling.
Though CRM is claimed to be a necessary tool to attract and retain customers few of the features have a great impact on your business. Owing to increased competition, digitalization, and current economic challenges, companies have to evaluate the CRMs they use more critically. No doubt, a CRM brings myriad business advantages , but along with this, it can also bring multiple challenges if it fails to meet the business requirements. With the passage of time, the expectations of businesses from a CRM have also changed. The businesses today expect more from a CRM.
7 Features You Need to Include in a CRM Application
A mere customer relationship management is not the goal anymore. It has extended to relationship optimization. Instead of merely reactively responding to customers’ needs, the businesses started anticipating the customers’ needs and proactively respond to it. In short, companies expect more from a CRM, but they want an easy to use software with fewer features to meet all their demands. The below features of a CRM are a must have ones that your business cannot go without.
Looking at our infatuation towards the Smartphone, to say that it has become an indispensable part of our daily lives could be an understatement. One of the primary reasons for this bonhomie is that our Smartphone has evolved from a simple communication device into an omnipotent gadget that can be used for various purposes such as entertainment, business, education, trade, social networking and much more.