Software as a Service (SaaS) has witnessed a boom ever since the evolution of cloud computing. Also, the leveled platform offered by the industry to the Small and Medium Sized Business (SMBs), which enables them to match the value propositions offered by bigger players, has addedRead More

Creating and launching a product website successfully can be a significant accomplishment. The website provides a much-needed convenience to both the existing and potential customers, while it’s also a vital channel to build a long-lasting relationship with them. In turn, it helpRead More

The primary concern of any product-based business is to manufacture a product, while a service-based company focuses on offering specialized services. However, their common objective is to make a profit, for which they have to depend on their Sales and Marketing divisions.Read More

Businesses are increasingly turning towards big data and analytics to achieve competitiveness in terms of quality and output. As better insights help businesses to innovate as well as enhance client experience and detect irregularities in processes, the focus can be shifted to crRead More

The ever-growing numbers of hi-tech devices and their constant evolution is a depiction of how much we depend on them in our day-to-day lives. From washing clothes to keeping our food fresh, to keeping our house secure, we need a host of different devices to achieve our means. InRead More

Progressive organizations around the world seem obsessed by Artificial Intelligence (AI). They believe that it’s AI that is the key to achieve Super Intelligent Enterprises of the future. But before that, let’s consider the ‘Law of Accelerating Returns’, as described by Ray KurzwRead More

The world has changed considerably since the launch of the first internet browser three decades ago, and so has the Web (aka Word Wide Web) itself. The ever-increasing numbers of Internet users around the world have been the driving the development of the Web, which is the most cRead More

The emergence of e-commerce has already revolutionized the B2C landscape. It has left the retailers with no choice but to restructure their existing business model. Consumer- goods industries such as grocery, apparel and personal care are being steadily moving towards the online Read More

Though CRM is claimed to be a necessary tool to attract and retain customers few of the features have a great impact on your business. Owing to increased competition, digitalization, and current economic challenges, companies have to evaluate the CRMs they use more critically. NoRead More

Before we try and understand Smart data, it’s imperative to know what’s Big data. As the name suggests, everything about Big data is massive. When you try to quantify it based on three aspects of data – volume, variety, and velocity, Big data is enormous.Read More