E-Commerce is the way of the day and till today many types of e-commerce platforms have emerged. They are B2B, B2C, C2B, and C2C E-Commerce companies. There are a plethora of tools available to conduct natural business transactions of an e-commerce organization. Each of the categories of businesses has a unique set of customers requiring unique value propositions and business techniques.
This requires the tools and technologies to be different which would suit the requirements of the day-to-day needs of an e-Commerce business. This e-Book describes the nitty-gritties of an E-Commerce business right from formulation of strategies to their implementation. It would serve as a ready reckoner and a guide to the people engaged in e-commerce business and those who are aspiring to a start an E-Commerce organization.