Effective lead magnet ideas to convert visitors to leads
Once you’ve finished building a website to attract visitors, it’s apparent to start talking about the earnings. However, you’ve still got to convert those visitors into customers before even thinking about profit. Apparently, not every individual who visits your website would turRead More
How Changing Trends can Impact the Dynamics of the US Mortgage Industry
As the mortgage industry continues to consolidate, the capital and the cost of origination could keep increasing due to the changes in the regulations. The massive mortgage industry makes mortgage services accessible to millions of ordinary citizens, and the continued low rates hRead More
Why AI is the future of Sales & Marketing?
The primary concern of any product-based business is to manufacture a product, while a service-based company focuses on offering specialized services. However, their common objective is to make a profit, for which they have to depend on their Sales and Marketing divisions.Read More
Unlocking Big Data – eBook
Businesses are increasingly turning towards big data and analytics to achieve competitiveness in terms of quality and output. As better insights help businesses to innovate as well as enhance client experience and detect irregularities in processes, the focus can be shifted to crRead More
Three Reasons Why Analytics Can Transform Human Resource
Organizations with progressive approach view Human Resources as a strategic aspect, which is required for the optimized utilization of employees. The HR Management includes collecting and keeping track of critical information pertaining to employees’ personal and professionRead More
How to make Mortgage Originations more efficient
Mortgage Origination is an essential process that deals with the creation of new mortgage loans. It involves the mandatory and statutory documentation of all legal papers and the process of marketing the mortgage to consumers. It also includes the qualification of the buyer and tRead More
Four factors that could influence the growth of IoT
The ever-growing numbers of hi-tech devices and their constant evolution is a depiction of how much we depend on them in our day-to-day lives. From washing clothes to keeping our food fresh, to keeping our house secure, we need a host of different devices to achieve our means. InRead More
Why Marketers Need To Use Authentic CX Metrics?
The ability to deliver exceptional Customer experience (CX) can be achieved by focusing on customers’ objectives, which in turn should be the primary organizational goal. Moreover, the success of the ability has to be measured regularly and used as an indicator to define the orgaRead More
Can AI be the key to human-centric organizations?
Progressive organizations around the world seem obsessed by Artificial Intelligence (AI). They believe that it’s AI that is the key to achieve Super Intelligent Enterprises of the future. But before that, let’s consider the ‘Law of Accelerating Returns’, as described by Ray KurzwRead More
How To Build A Competitive Edge Over Your Competitors? – eBook
Every company has a competitor, and to be able to rise above all, each employee has to contribute towards the success. To achieve a competitive margin in situations where you are selling against competitors requires meticulous planning and thorough execution. The solution is to hRead More