Customer support through Social Contact Center
Social media is quickly becoming a key element of the customer service experience. Social channels such as Facebook, Twitter, Pinterest offer scope for consumers to gather and share facts about their procurement and service experience. This information presents insights and assisRead More
Email Tracking beyond Open and Bounce Rate
Email campaign ROI is far simpler to determine than conventional method of marketing and therefore should be executed and utilized to evaluate this marketing approach success. Evaluating campaign success is as important as implementation of the same. Marketing activities evaluatiRead More
Approach for Finance & Accounting Outsourcing
According to a survey conducted by Financial Executives International, 80% of CFOs agreed that finance & accounting outsourcing is a significant transformation in the area of financial services to increase growth velocity of an organization. As per surveyed CFOs, it brings seRead More
SEO Value of Long Tail Keywords
We all are aware of keyword significance for SEO. But always wonder which of the thousands of appropriate keywords fetches right traffic to website and help organizations to do more business. Now, online marketers know that long tail keywords convert economically and quicker. LonRead More
Technological advancements in mortgage industry
The one aspect that most potential home buyers are concerned about is the process of loan procurement. The muddle of complex and extensive procedures runs outside of knowledge and understanding of purchasers that frustrates them to the maximum, though, the mortgage loan procuremeRead More
Innovative Product Sampling
Customer engagement is quickly becoming the key to brand’s success in the B2C industry such as FMCG, travel etc. The benefits of great consumer engagement are apparent and valid for short and long term situations: amplified loyalty, advocacy, and better revenues as well as profitRead More
Software Development: Transition from Traditional to Agile Method
The current situation Organizations use close to one third to half of their entire IT funds for application development and therefore their success or failure influences the organization capability to do well in the industry. Big project generally endure from issues such as schedRead More
Gamification in E-Commerce
Gamification is one of the most discussed subject matter since past few years. The idea of Gamification has gone beyond badges & points and is acknowledged as a process on the basis of behavioral and motivational psychology. Alongside enterprise applications, consumer serviceRead More
Mobile Marketing beyond SMS Ads and Offers
At present, mobile marketing makes up just a tiny part of the online advertising market. However it’s prospective are pretty high thanks to its capability to distinctively target customers with interactive marketing offers at any time. That potential emerges particularly high wheRead More
Lead with Right Actions and get Desired Outcomes
The propensity for being result-oriented is an essential attribute of leadership. The onus is on leaders in every field—be it in a corporate, or sports—to execute tasks to the best of their ability. It is their vision and ethics that guides the behavior and performance of their cRead More