12 Jun

Tech Trends & their Impact on Brands – Volume 2

Tech Trends & their Impact on Brands – Volume 2

NEXT GEN CLOUD COMPUTING

DELIVERING MATCHLESS EXPERIENCES

We live in very interesting times. The fundamental basis of the cloud model is simple―it serves to link many devices, applications and services together in real time. Today, mobile computing has forged a strong bond with cloud computing. This has paved the way for focally aligned applications which can be transferred to devices, regardless of their type. These kinds of apps which are capable of using intelligence and storage efficiently can usher in reduced bandwidth costs. Soon, we can synchronize such applications on multiple devices.

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09 Jun

Tech Trends & their Impact on Brands – Volume 1

Tech Trends & their Impact on Brands

Introduction

Over the past decade, different technological advancements have taken center stage in various facets of our daily activities, at a searing pace. However, it is quite a challenge to incorporate various innovative technologies to the overall user experiences through effectual, compelling and seamless transitions. Studies have revealed that some of the most popular technology solutions on the block are those that are invisible―the ones that are ubiquitous, yet virtually unobtrusive. In the long run, brands must understand that it will all boil down to leveraging the right form of technology to create relevant and robust experiences to reach out to their target audience.

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